August 2017

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Are you ready? It will be here before you know it. What is it—you might ask? Well, two things are on my mind this month — our NEW location within the Long Beach Convention Center for the 22nd Annual Saluting Our Stars Awards Breakfast and the 49th Annual Trade Show. What is so special about the NEW location? You will have to attend to find out, but I can tell you that AACSC is the first to host a Trade Show in this spot.

We are also looking forward to honoring the best in the industry at the Awards Breakfast. Participation is open to both members and non-members. So if you know someone in the industry and they aren’t members, be sure to let them know about the opportunity to nominate someone special for an award. We can’t wait to hand out awards to the best in the business and there is no better way to show your appreciation for all that your employees do for our industry and your business. The deadline for nominations is August 9, so be sure to turn them in on time. Please call Jeannie in our office with any questions.

In other news, AACSC has been very busy over the past month making sure that we are staying in touch with our elected officials here in Long Beach, attending a NEW meeting in Redondo Beach, hosting Optimum Seismic informational seminars around our territory on the importance of the seismic retrofitting recommendations, working on Section 8 improvements, and attending homeless summit meetings to help arrive at positive programs that will help our homeless residents.

While AACSC continues to work on many fronts every day, it is just a part of what motivates me to work hard for you, our members. Why? Because when we have a call to action, you respond; when we need your voice to be heard, you call; and whenever I need feedback, stories or input, you are always gracious and help me tell your story. But the most important reason I am so passionate about your industry is simple—it’s YOU—EACH AND EVERY ONE OF YOU! However, the challenge that faces us now is membership. It is sometimes easy to forget that your Association is fully supported by its membership and so when there is not an immediate fire to put out, the urgency and purpose gets put by the wayside. So this month I am asking each and every one of you to make sure that it is not just you who is standing by our side, but that the owner who is next to you is a member, too.

Don’t wait until we are sending Red Alerts or emergency meeting notices to respond. I am asking each of you to bring us one new member to help boost our efforts and provide us with more members to help when the need is the greatest.

This year has been challenging and we fully expect that to continue. Without additional support we, as the saying goes, must go back to the same well to ask for help. With more members involved and informed, we will be able to make a bigger splash and show even greater impact. Shouldn’t everyone who owns multifamily property support YOUR industry? That is my wish — more members and more support so that AACSC can be even more effective.

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Contact AACSC

Apartment Association,

California Southern Cities
333 W. Broadway St., Suite 101
Long Beach, CA 90802
(562) 426-8341

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